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eMarketing

eMarketing combines the traditional skills of marketing with the tools of the Internet to provide an electronic medium that delivers your message to your prospects on a 24x7, worldwide basis.

The Internet & World Wide Web
Never has there been a medium that offers so much to so many for so little. With its huge assortment of information, products, advertisements, chat rooms and bulletin boards (web boards), commercial and personal sites, etc., the Internet can be awe-inspiring to even the most experienced professional. It is literally transforming the local-community-based-business concept into one with unlimited global potential.

QUESTION: How can having a website help your business?
ANSWER: First and foremost, a website offers any small, medium or large organization the ability to market their products or services 24/7. Yes, that's right, you will have a "sales staff" that does not require vacations, sick leave, or other time off. Your business site will be accessible to anyone in the world 24 hours-a-day, 7 days-a-week! When you consider the annual overhead of maintaining just one salesperson that works on average of 8-10 hours per day, 5 days per week versus the relatively inexpensive alternative that a web site can offer, there really is no reason not to have a website.

Your Goals
It is important to establish your specific objectives as a part of your marketing plan. Who do you want to reach? What do you want to tell them? Are you product or service based? How do you want your visitors to view you and what do you want them to do after they visit your site? What are your strengths? Weaknesses? Who’s your competition? What are they doing? How will your web site fit within your other marketing goals? You want to have an integrated plan that takes all your marketing objectives into account. We will help you make that plan and then execute the resulting strategy.

Our Goal
Trying to establish a unique presence on the World Wide Web can be quite a challenge, made seemingly impossible by the sheer size of it. However, we at Web Studio One have learned the secret of establishing a viable presence on the net. Through the intelligent use of keyword rich meta tags, descriptions & text, and search engine friendly yet esthetically pleasing design, we are able to build sites for our clients that are not only attractive but conform to the requirements of all the major online search engines. This Search Engine Optimization helps to insure visibility for our clients on the Internet.
Our basic philosophy is simple: Establish a viable presentation of your information, make it interesting, simple, and easy to navigate. Also, it should be attractive to hold the visitor's interest. We continually strive to create web sites that will meet our clients’ unique objectives and become a major part of their total marketing strategy.

Additional Opportunities
We also offer an email marketing program where we design highly graphical html emails called web letters and send them out to your customers with the ability to track who opened it, what they clicked on, and more. With the added dimension that a web letter can offer to your communication goals, you will have a dynamic and fresh opportunity, as often as you wish to reach your audience. Of course you must extend an Opt Out alternative but, if your web letter is well prepared and interesting, your “circulation” could grow through referrals by recipients to other readers and can establish you as an “expert in your field”.

eMarketing Made Easy
Web Studio One will assist you in determining how you can make proper use of the Internet as a business tool. Together we will identify your goals and find the best fit within your overall marketing strategy for your online effort. This will provide an effective mix of all your marketing objectives.

Our services include helping you cultivate an Internet strategy that meets your needs now and moving forward. Our Market Plan Questionnaire will help to connect your online representation with each of your expectations and, within an overall marketing strategy based upon your input.

Web Studio One staff members will meet with you, guide you and help you to develop this plan that will assure your online success. Together, we will determine all of the right choices for an effective Internet presence and, one that meets your overall marketing plan.

 

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eMarketing
eCommerce
Web Design
Motion Graphics
Web Letter Development
Web Hosting
Performance Tracking
Database Design & Management
Search Engine Optimization
Corporate Branding, Identity & Logo Design

 
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